FAQ

XChannel is a cross-channel contextual marketing platform for retailers and brands. It brings together the relevance of Proximity with the reach of Social Marketing. There are two key components [...]

Yes. In this case you will still setup a campaign through our Campaign Dashboard. These campaigns will be surfaced on the user’s mobile browser when they are near a corresponding Beacon. Today [...]

We support 3 types of campaigns today. Proximity Only Campaigns Social Campaigns (Location Based) A combination of Proximity and Social campaigns (Please See Our iOS DEMO) The type of campaign is [...]

We are entirely Beacon vendor-agnostic. So we support all beacons that are either iBeacon or Eddystone compliant.

Today we support iOS, Android and Mobile Web. In future we may add support for other mobile platforms.

iBeacon™ is a communication protocol developed by Apple for BLE devices. Eddystone™ is a similar protocol developed by Google. These are some of the key differences between the two. iBeacon™ [...]

Beacons are Bluetooth Low Energy (BLE) devices that constantly transmit small packets of data. Every Beacon is identified by a unique ID (UUID) whose semantics is defined by its owner. Beacon [...]

Our campaign dashboard provides a single interface for – Setting up of Beacon data Setting up of campaigns Associating campaigns with various Beacons/Stores Activating or suspending campaigns [...]

Broadly, we provide 4 types of analytics data. Engagement Metrics: How are customers engaging with your in-store offer? What is the notification open rate, offer acceptance rate, offer redemption [...]

Integrating with xChannel inside your application is very straightforward and involves the following steps. Contact Us and obtain an API Key and Secret along with your xChannel Dashboard [...]